The Marketing Plot: Expert Marketing Support for B2B Businesses

Your Head of Marketing: Outsourced

Operations, product development, business admin, sales... what about marketing?! If you're struggling to resource and fund a fully functioning marketing team, our subscription gives you access to a strategic marketing brain that delivers results, without the steep price tag.

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Help with branding

Whether you're looking to create a bespoke brand that packs a punch, or you're on the hunt for a template to get you started, check out these branding offers.

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Marketing audit and strategy

Gain a comprehensive audit of your company's marketing activities and actionable insights for your marketing activities to execute internally or with external support.

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We work with the Industry-Disruptors, the Get-Out-There-And-Do-ers, the Where-Do-I-Start-With-Marketing?-ers

Need to chat things through?

Sometimes all we need is an hour to brainstorm - so let's talk marketing. Book a 1:1 chat with a member of The Marketing Plot to unpick strategies, brainstorm new ideas and give your business actionable next steps for growth.

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Name Surname

Position, Company name

Social media support

"We have worked with Jess for over a year and she has been invaluable for our business to identify and achieve our goals in order to enhance our brand even further. She is extremely knowledgeable and utterly up to date with all matters relating to marketing, branding and using the various social media tools that are essential in today's competitive markets. Jess has very impressive creative skills which means she is able to present and complete our projects very quickly which, ultimately, will always keep costs down. She is highly professional but also highly personable so it's always a pleasure to work with her.”

Electra Japonas

Hubspot integration

"Highly skilled marketing professional, efficient and pragmatic. A pleasure to work with."

Bianca Jones

Marketing Workshop & Training

"Jess is a superstar, we recently started a training project and we quickly realised we needed some brand and design support. Jess was very supportive helping us with branding from the session plan, instructor kit and social media assets. The session delivered by Jess was exceptional and the feedback was amazing, it really helped the trainers learn how to implement. The video testimonials were of such a high quality. Jess delivered the project to an exceptional standard! I would definitely engage Jess again or future projects."

Dave Young

Marketing audit and strategy

"HUSK Kitchens would like to extend our heartfelt gratitude to The Marketing Plot for their exceptional work in transforming our marketing efforts and providing us with a marketing audit and strategy. Their team's expertise and meticulous approach not only unearthed invaluable insights but also delivered a tailored marketing strategy that addressed both our B2C and B2B markets. The result has been nothing short of great, arming us with a strategy that will increase our brand recognition, improve conversions, and stronger connections with our customers. The Marketing Plot's dedication and strategic guidance have been instrumental in our journey towards sustainable growth. We look forward to continuing this successful partnership."

Angel Perez

CMO Subscription

"Hands down one of the best marketing professionals I've had the pleasure of working with! Not only is Jess incredibly smart and professional, but their deep understanding of the problem space consistently leads to creative solutions. Their hard work and dedication shine through in every project. Highly recommend!"

Amy Newton

New brand support

"Newtons Theory recently had our website redesigned by Jess at The Marketing Plot, and we couldn’t be happier with the results. Jess was professional, attentive to our needs, and delivered a sleek, user-friendly website that truly represents our brand. The process was smooth from start to finish, and her expertise was evident in every detail. Highly recommend!"

Barry Horner

CMO Subscription

"Jess is an extremely talented, warm and affable marketing professional who has made a massive difference to our marketing efforts. Jess's marketing audit highlighted the areas where we initially need to really focus our efforts. She has helped design and implement many of our new marketing channels. Jess was also key to the recruitment of our new head of marketing. I'm pretty confident that we wouldn't have found such an outstanding candidate if it wasn't for Jess."

Alison Berryman, Biztech Lawyers

Audit & Strategy Report, Outsourced CMO Subscription

"I've worked with Jess before, so I knew she would be the right person to get our marketing in shape, and we weren't disappointed! Her experience in the professional services space was exactly what Biztech Lawyers needed. She provided us with an initial marketing audit, followed by a clear strategy to give us clarity and direction, and then ongoing support with our routine content creation and publication. Jess’s support during our rebrand was equally impressive. Her deep understanding of the project made the transition from WordPress to Webflow seamless, and she's really pushed the project along. We couldn’t have asked for a smoother process. We’ve felt confident every step of the way, knowing our marketing is in expert hands."

Binit UK

HubSpot Workshop

"The Binit Sales & Marketing team had a half-day HubSpot support training session with Jess to optimise our performance. Jess understood our pain points and provided insightful solutions. She helped us implement new features and automate parts of our CRM which we wanted to focus on. She also shared next-step strategies for us to consider. We would highly recommend Jess and would want to work with her again."

Phoebe Currie

Rebrand and ongoing CMO support

"Jess and her team were a delight to work with on this project! they completely transformed our brand and we are really happy with the result :)"

Tom Minor

Website conversion optimisation

"Great working with Jess and team on optimising our website in preparation for our product launch."

Reema Lorford, Gritty Talent

Editorial brand guidelines

"Working with Heather and the team at the Marketing Plot has helped us refine and hone our editorial and brand guidelines to give us a consistent and clear message. They took on board our core values and brought them to the page in a visual, engaging and pithy way. It's an injection of flair that we were really in need of and we now have the confidence as a team that our brand book is truly reflective of our mission as a business."

The Zeyro Team

Brand and Business Launch

"Working with the Marketing Plot has always been amazing. So when it came to redesigning our brand and messaging, there was no question that we'd go straight to them. Because we trust them completely, we were able to let them go off and do their thing without constantly worrying about the result. We love the new brand. It speaks our language and clarifies our messaging in a way that we would never have been able to achieve ourselves.”

Skye Longworth

Marketing Mentoring

"Jess has been great to work with as a mentor - our sessions are always informative, actionable and uplifting! It has been really useful in my role as a team of one to be able to bounce around ideas and get insights from someone with a wealth of experience in the industry."

Mike Hibberd

LinkedIn Strategy

"Jess and her team have been fantastic to work with. They were able to understand our objectives and business and distil this into a very relevant, clear and easy to implement plan. I would highly recommend involving Jess in your journey! Thanks again for your support so far....we will be back for more support in future."

Oliver Stanley

LinkedIn Strategy and Management

"The team have been fantastic. Their initial review of our proposition, messaging, and strategy was quick, clear and very helpful. Just what we needed to plan next steps. They are great to work with as well!"

Ben Beavers

Marketing Non-Exec (Subscription)

"Jess has been brilliant at helping us to take our understanding of the brand we're building and sharpening it to make it usable and consistent across every touchpoint. She brings a healthy challenge to our conversations and has helped us to build a stronger brand identity and positioning than we could have without her support. What really stood out for us is that Jess operates as a true partner. She doesn’t just deliver polished frameworks and disappear, but instead she’s stayed in the weeds with us, working through the hands-on execution that makes strategy real, defining exactly how SmartyPlants shows up for our customers."

Steph Barnes

CMO Subscription

"Fantastic boost to our digital marketing game, Jess & Heather are the power duo that will overhaul your strategy, accelerate your SEO and ensure you get the eyes of your customers across digital channels. We worked with them to upgrade our website, generate fresh, SEO blog content and initiate a Google & LinkedIn Ad campaign. Great to work with, super efficient and clear."

Emily Harbottle

Service Launch Package

"From our very first call, Jess and Heather took the time to really listen and asked thoughtful, insightful questions that got to the heart of what we needed. Their expertise and experience were evident throughout the process, and they delivered a product that exceeded our expectations - it was exactly what we needed, even if we didn't realise it ourselves. Their ability to understand our business and translate that into sales collateral we're really proud of was outstanding."

Abi

Social media support

Gareth Malna

Outsourced CMO Subscription

"Some people play the same game at a different level. Some play a different game at the same level. Jess plays a different game at a different level. I don't know how I can say this any more plainly - Jess just absolutely smashes everything about marketing and strategy, in a way that I've never seen in anyone else. Use her, or you'll be sorry."

Fiona Jelly

Ongoing Marketing Support

"I'll keep it brief: The MarketingPlot are AMAZING - 10 out of 10. I'm the cofounder of a startup and we use their outsourced CMO function and I couldn't recommend them enough."

Helen Ward

Rebrand

"Jess is a powerhouse of creativity, guiding brands to reach their full potential. Collaborating with her was an absolute pleasure, her expertise and support were invaluable in rejuvenating our brand as we continue our growth journey. Thank you, Jess!"

Amin Fard, Lyon Tech

Outsourced CMO Subscription

"The Marketing Plot has been an incredible asset to our business. Jess and her team have expertly handled all of our marketing initiatives, from developing a strong overall marketing strategy to boosting our brand presence through webinars, social media, and other channels. Thanks to Jess' leadership and insights, we've seen significant improvements in our brand visibility and audience engagement. Jess is proactive, creative, and brings a wealth of knowledge to every project. I highly recommend her to any business looking to elevate their marketing efforts!"

Matt Connelly, Paddle Creative

Social media strategy

"We engaged with The Marketing Plot to give us strategy and insights for our online persona and social B2B strategy. We knew what we wanted to get out of the engagement, but it's fair to say The Marketing Plot delivered and far surpassed expectations. Myself and team members came away with a playbook that had us excited to put into action and will definitely move the needle in propelling our business growth. Jess and Heather are great to work with, which is so important and makes the whole process feel enjoyable and with confidence in the outcome. Thank you!"

Natalie Bailey

Outsourced Head of Marketing

"Working with The Marketing Plot has been a game-changer for our go-to-market plans and overall marketing strategy. Jess' expertise, creativity, dedication and patience (!) has significantly boosted our knowledge as well as our campaigns, ensuring we reach our target audience effectively. From strategic planning to execution, she excels in every aspect of marketing, delivering outstanding results. I highly recommend her services to anyone looking to elevate their marketing efforts (ours was literally from a base point of pretty much zero so she had a lot to do!)."

Daniel McIntyre

Audit & Strategy Project, Outsourced CMO Subscription

"Outstanding Marketing Support – Highly Recommend! Working with The Marketing Plot has been an absolute game-changer for Zippe. Jess and Heather took the time to truly understand our vision and transformed it into a compelling brand identity, a stunning website, and a clear, engaging proposition. Their expertise didn’t stop there—they crafted our social media presence, designed internal and external branding, developed powerful launch materials, and continue to provide invaluable marketing support. Their blogs and content are always insightful, helping us connect with our audience in a meaningful way. The attention to detail, creativity, and strategic approach they bring to every project is outstanding. If you're looking for a team that genuinely cares about your success and delivers top-quality marketing, we highly recommend The Marketing Plot!"

Claudia, Storm

Marketing Mentorship

"Jess has been really amazing as a confidant in my role. As a lone marketer in my company, it was sometimes hard to build momentum and generate new ideas by myself and Jess really brought some life back into my role and taught me a lot about the digital marketing space. With Jess' help we've generated new clients through marketing activities. Not only is Jess incredibly knowledgable, she's also just great energy to work with. I wouldn't hesitate to recommend Jess to anyone looking for a marketing mentor."

Clearcast Marketing Team

Marketing Audit & Strategy and Outsourced CMO Subscription

"Jess from The Marketing Plot has been working with us for the past few months and she's been a dream to work with! She's incredibly knowledgeable and experienced, but is flexible in her approach, ensuring that we get the right help that we need, without rigidly sticking to an initial plan if it isn't quite right. She's able to help with so many different things - from big picture thinking, down to the smaller details. If anyone is considering working with the Marketing Plot - go for it, you won't regret it."

Amin Fard, Lyon Tech

Managing Director

Outsourced CMO Subscription

Natalie Bailey

CCO, QuMind

Outsourced Head of Marketing

Amy Newton

CEO, Newton's Theory

New brand support

Ben Beavers

Founder & CEO

Marketing Non-Exec (Subscription)

Angel Perez

Head of Product Experience, Gardin

CMO Subscription

Matt Connelly, Paddle Creative

Founder and CEO

Social media strategy

Abi

Business Development, Avery's wine

Social media support

Binit UK

Sales & Marketing Team

HubSpot Workshop

Fiona Jelly

CEO, Complyfirst

Ongoing Marketing Support

"I'll keep it brief: The MarketingPlot are AMAZING - 10 out of 10. I'm the cofounder of a startup and we use their outsourced CMO function and I couldn't recommend them enough."

Skye Longworth

Head of Marketing